Get ready for spittle flecked hysteria, another American Family Association boycott, and screeching from the One Million Bitches Moms crowd. While it is all too common to see straight couples in an embrace or kissing in magazines and fashion spreads, rarely does one see a male on male kiss. It seems that Abercrombie & Fitch may be about to change that and one can already contemplate the reaction of the Christofascists who already have no love for the clothier. Back in 2008 Virginia Beach police made themselves national laughing stocks when they seized promotional photos (one of the offending "obscene" photos is below) at an Abercrombie & Fitch store and charged the manager with obscenity charges after a "godly Christian" shopper complained. The case was dropped, but it illustrates what may be forthcoming from the godly set if Abercrombie goes forward with the new ads. Queerty looks at the campaign shot by Bruce Weber. Here are highlights:
Between the gay dance anthems playing in the store and vintage-porn-looking hunks modeling barely-there clothes in ads, Abercrombie’s marketing strategy has always been super-gay.
But though their ads ooze homoerotic pyrotechnics, they’ve never actually gone and shown us the full monty, the real act of affection between two hot dudes. Until now!
Homorazzi alerts us to a series of Bruce Weber-directed which feature standard buff-twink Abercrombie boys training for wrestling. The most explicit one, titled, um, Other Sports Require One Ball, features two toned studs sparring in the shower and then, voila, kissing one another.
Here are the others, which are just as homoerotic without any actual boy-on-boy action:
Do you think Abercrombie will actually run these ads in the store, or did Weber take it too far for them to?
1 comment:
I really hope they do run the ad, it would be more of a shock if they didn't to be honest.
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