Thursday, January 28, 2010

A Gay Dating Ad for the Super Bowl?

I wrote recently about the hypocrisy of CBS in refusing to broadcast an ad submitted by the United Church of Christ which carried the simple message that the denomination was welcoming to all people, gays included, because it was "controversial, yet CBS will run an ad by the foul haters at Focus on the Family. Now, rumors are running that CBS is pondering running a gay dating ad during the Superbowl. It's likely just a ploy to try to diffuse criticism over the planned broadcast of the FOTF ad (which in my view is akin to running an ad by a Neo-Nazi organization) and I'm not expecting the ad to actually run.. Nonetheless, I applaud the advertiser's efforts to hold CBS' feet to the fire. In the unlikely event the ad actual gets broadcast, watching the likely hysteria generated amongst the Christo-fascist set will probably be more entertaining than the Superbowl itself. Here are some highlights from The Advocate:
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An ad for gay dating site ManCrunch.com may still be under consideration for airing by CBS during the Super Bowl on February 7. According to Fox News, “The 30-second spot shows two men excitedly watching the game, before their hands brush as they both reach into a bowl of chips. Suddenly, the two begin making out, much to the shock of a guy sitting close by.”
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The merits of that message aside, ManCrunch.com said it believes the network will pass on the ad in the end, but it does not want to “officially ‘reject’ the spot out of fear there may be a backlash from gay advocacy groups,” according to Fox News. CBS denies that claim, however. The network says the ad, like many others, is still under review.
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The potential airing of a gay dating site ad arrives as CBS is under fire for its plan to air a pro-life advocacy ad starring University of Florida quarterback Tim Tebow and his mother during the big game. Under an earlier network policy that has since changed, CBS rejected an ad from the United Church of Christ that focused on tolerance toward LGBT people.

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